Evinetta

EVINETTA

2020

Art Direction / Direction / Director / Design

What do you get when you combine a 1970's Ferrari concept car, the current technology of 2020, and a love of film and CGI? You get Evinetta.

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Selected Frames

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Form Studies

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Moving image / Silent loop

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Form Studies

Evinetta / Form Studies — study 3 — 03 / Form Studies

Evinetta / Form Studies — study 4 — 04 / Form Studies

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“By merging the old with the new, we wanted to transform your view of the conventional EV concept.”

Project statement / EVINETTA

Evinetta / Trailer 001

Trailer 001

EVINETTA_-_TRAILER_001

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Form Studies

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Moving image / Silent loop

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Surface Detail

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By merging the old with the new, we wanted to transform your view of the conventional EV concept. We took the best parts of many inspirational sources to share our perspective on what EV vehicles could possibly be in the future.

Ash Thorp

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Surface Detail

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Surface Detail

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Evinetta / Surface Detail — study 4 — 04 / Surface Detail

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Evinetta / Surface Detail — study 7 — 07 / Surface Detail

Evinetta / Surface Detail — study 8 — 08 / Surface Detail

Each shot carries its weight in the film and supports the shot before & after in the sequence.

Ash Thorp

Evinetta / Trailer 002

Trailer 002

EVINETTA_-_TRAILER_002

Evinetta / 08

Surface Detail

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Evinetta / 09

Design Process

Evinetta / Design Process — study 3 — 03 / Design Process

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Design Process

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Behind the scenes

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Behind the scenes

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Project notes & credits ＋

We designed this car around the incredible 1970's Ferrari Berlinetta concept designed by renowned Pininfarina. We thought it would be a unique concept to combine the past with the present and package it together as a hybrid. The Evinetta is propelled by a Tesla Model S powertrain with active ride suspension, custom wheels, and a chassis and interior bits from a Porsche RSR.

No project is complete without posters and shirts. Click this link to go directly to the store and purchase your piece of Evinetta.

We used a wide range of tools, everything from Vray and 3DS max to Cinema4D and DaVinci Resolve, with a variety of plugins and tricks in between. Evinetta took about a year to create and here is a quick glimpse into our creative process.

Director - Ash Thorp CGI - Colorsponge + Ash Thorp Edit + Grade - Ash Thorp Score - PilotPriest Talent - Sam Allen Cinematography - Ash Thorp Sound design - PALAI Screen Graphics - Peter Clark

Ink Studios, Miguel Santana, Pablo Pecino, Friendly Robot, Ozan Byron, Dade Orgeron, Aaron Beck, Carl St-Pierre, Pininfarina, Ferrari, Tesla our family and friends.